We recently helped Pieology develop their marketing technology and big data strategy. That plan, of course, included launching a mobile app. As a way to organically build their user base, we developed this fun "Pass-It-On" friend influencer program which also coincided with their introduction of a new line of lemonades. Quite simply, anyone could "gift" any of their friends a free lemonade with no purchase necessary. A nice way to start the summer of 2018. Plus, they would receive 20 bonus points in their PieLife Rewards and be entered to win free pizza for a year!
We have certainly developed many successful beverages in our day here at BrandTrip Partners for our clients. This time the accolades are in Saudi Arabia. With temperatures exceeding 120 degrees during the summer, there is a lot of thirst to quench in this country.
The local lifestyle magazine, Destination Riyadh, reviewed the new Turnstone Pizza brand we created for our client in Saudi Arabia and had this to say about the specialty beverage menu. "We have recently discovered Peach Bellinis at Turnstone Pizza where they also serve a mean Strawberry Italian Soda. It's the drink of the summer!"
To see the Bevande menu, and an entire case study on the Turnstone Pizza brand, click here>> http://bit.ly/2qjjySV